Tag Archives: prssanc
Matt Prince’s Personal Branding Secrets
The breakout session for which I was most excited was the first session on Sunday. I attended “Brand You,” hosted by Matt Prince, a social media manager at Disney. Social media and Disney are my two of my favorite things, so this was clearly a big one for me. Before Disney, Prince founded his own […]
“Meet the living legends of public relations:” Fred Cook and Peter Debrency
Sunday began with a keynote panel, “Meet the living legends of public relations.” The panel featured Fred Cook and Peter Debrency. Cook is the CEO and President of GolinHarris. Debrency is the former Vice President of Corporate Relations at Allstate Insurance and is now a consultant at Gagen MacDonald. The two discussed the things they […]
Virgil Scudder lists “10 Essentials of a successful PR career”
During the final breakout session I attended on Saturday, Virgil Scudder gave his list of ten essential tips for a successful public relations career. Scudder is the president of Virgil Scudder & Associates, Inc. He is an expert in media training, having counseled executives in 26 countries on five continents since 1977. Scudder started his […]
Dr. Joseph V. Trahan III, “Media Training”
During Saturday’s first breakout session, I attended “Media Training” with Dr. Joseph V. Trahan III. Dr. Trahan is the president and CEO of Trahan & Associates. He has more than twenty-nine years of media training experience in governmental, association, educational and non-profit public relations. Trahan began with the three Cs of media relations: control, competence and […]
Timothy Jordan, ‘Get more from Google+’
This weekend I attended the 2012 PRSSA National Conference in San Francisco. The conference lasted from Friday to Tuesday and featured guest speakers and panels from many areas of the public relations industry. Kicking off the conference, the Saturday key note speaker was Timothy Jordan, a senior developer advocate for Google. He works with publishers […]
Getting ready for PRSSA National Conference
The Penn State PRSSA Executive Board is getting ready to fly to San Francisco for the PRSSA National Conference. Our Director of Creative Production, Zach Dugan, put this video together so that everyone knows that we’re coming. Check it out!
