Tag Archives: marketing

SeaWorld Penguins Visit Pennsylvania!

In one of the coolest marketing campaigns I have ever experienced, SeaWorld Orlando has been touring the country bringing a little piece of its new expansion Antarctica: Empire of the Penguin to a number of cities. Today, I got to see the tour first-hand at the King of Prussia Mall. Advertisements

Stepping up to the plate with Sports PR

Tonight’s PRSSA general featured David Wells and Colby Miller of Minor League Baseball team the State College Spikes. Having no background in sports promotion, I was interested to hear how PR techniques would change for such a specific niche. But like any other area of the industry, the most emphasized idea of the night was for […]

Disney Exploration Series: Exploring Marketing and Leadership

On Thursday I attended the introduction classes for the seminars in which I will be taking part this semester. The courses are part of the Disney Exploration Series. One explores marketing and the other explores leadership–both focusing on these topics in terms of how they do it at Walt Disney World.

The End of My First Internship

I definitely planned to blog more often throughout my Partyspace internship, but there just never seemed to be enough time in the day! This has been one busy summer. I now have a very clear idea of what a 40 hour work week is like. I have spent three months developing my skills in social […]

Whirlwind of a Month!

Ever since the day I moved home for the summer, I have been busy busy busy! The first week I was home, I had internship interviews all over the Philadelphia area. While this was exhausting, it was great experience to perfect my interview skills. By the end of the week, I accepted a marketing internship […]